Monday, March 26, 2012

Mattel to release 'Hunger Games' Barbie doll

Lionsgate

Katniss Everdeen, played by Jennifer Lawrence in "The Hunger Games" film, will now become a Barbie doll.

By Philiana Ng, The Hollywood Reporter

Happy Hunger Games!

"Hunger Games" is doing big box office its first day in theaters, and now a Barbie doll is in the works.

Mattel's Barbie Collector is in the process of producing a custom collectible doll inspired by heroine Katniss Everdeen, played by Jennifer Lawrence in Lionsgate's big-screen adaptation, The Hollywood Reporter has confirmed.

PHOTOS: 'Hunger Games' Premiere: Red Carpet Arrivals

The doll is "created specifically for the adult collector," Mattel tells THR. The Katniss doll will be available for purchase on BarbieCollector.com and other retail channels.

Images of the doll will be released along with the item's availability at a later date.

PHOTOS: 'Hunger Games' Mall Tour

This isn't the first piece of merchandise being produced for the popular young-adult franchise. "Hunger Games"-themed nail polish, a workout class and a cookbook are just a few of the related merchandising efforts surrounding the book trilogy and movie.

Barbie Collector produced Twilight-themed dolls inspired by Bella and Edward's wedding that were released in February and sell for about $30.

"Hunger Games" raked in $19.7 million in receipts for midnight showings alone at the U.S. box office and?earned $155 million?in its opening weekend.

What would the headstrong Katniss have to say about this?

Would you buy a "Hunger Games" Barbie doll? Tell us on Facebook.

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Source: http://entertainment.msnbc.msn.com/_news/2012/03/26/10868408-mattel-to-release-hunger-games-barbie-doll

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